Pre-registration and payment are required to attend all CEEL workshops. No walk-ins will be accepted.

If you do not receive a confirmation email, please call the SCASA office at (803) 798-8380.

Audience

Participation is restricted to district superintendents.

Session Description

In this workshop participants will gain insight into how individuals and organizations achieve success by focusing on Why rather than What.  That is, influential leaders and organizations achieve lasting success by focusing on their core purpose—their "Why"—rather than just what they do.  Participants will learn that the Golden Circle framework reveals that communicating from the inside out (Why -> How -> What) inspires action and loyalty, rather than relying on manipulation or coercion to gain followers and buy-in.  Also, knowing your "why" prevents burnout, as seen in the story of the stonemasons where the one focused on building a "cathedral" rather than just laying bricks was inspired. This workshop will fully engage participants in focusing on Why through activities, experienced leader examples, and small group discussion.  

A few weeks prior to the session, you will be receiving the book Start With Why by Simon Sinek to prepare for your participation. 

Payment 

• Online registration must be paid by credit card.
  • Registration Fee - $320
• To pay by check, please click here to print a registration form to include along with your check.
  • Even if you are paying by check, please log in and update your profile. 
• SCASA does not accept purchase orders.

Cancellation Policy

• Cancellations are subject to a $60 cancellation fee.
• Cancellations must be submitted in writing to [email protected] by October 8, 2026.
• Cancellations received after October 8, 2026, will not be refunded.